Northern Bloc teamed up with The Theatre Support Fund to create an amazing new product, and they wanted us in on the action! The two words offered to us were "show biz" and we knew straight away this meant low lights, a premium feel and acrobatic feats!
This shoot took two days to complete and plenty of pre-production. With our newly upgraded light system we were able to achieve smooth slow motion shots, with a lot less heat being emitted from the lighting.
We used our knowledge of visual engineering to create shots that otherwise, would only be a one in a thousand take, and we didn't have time to spare. A slow process and a clear vision, backed up by a solid plan, ensured we got each and every variable for the impossible shots.
P.S. We definitely ate more of the product than we were supposed to!


Once we were sure we had every shot in the bag, we started in on the ice cream... (eating it obviously). After that we got to work on the editing. So far, this was our most complex edit, as it required a lot of motion graphics skills to execute.
Our square aspect ratio cut was our hero as the majority of this work was to be released on social media. Once the main cut was complete, we used it to piece together other ratio variations, which only required small corrections. The client expressed the want for a 'paparazzi style' ending, so, using real lights, we created flashes and enhanced them in post-production for a more believable effect!

