We collaborated with Meldrum Dent to produce a captivating TV commercial for Trip's CBD drinks. Despite the rainy London weather, our motion control robot enabled us to capture precise, dynamic shots, transforming a typical driveway into a sunny beach paradise. This project showcased our ability to enhance visual storytelling through innovative technology, working seamlessly with other production teams.
The production of Trip's TV commercial presented a unique challenge: transforming a rainy London driveway into a vibrant beach paradise. Our motion control robot played a crucial role in capturing dynamic and intricate shots that highlighted the refreshing essence of Trip's CBD drinks. Collaborating closely with the talented team at Meldrum Dent, we overcame a rainy day on set and brought the creative vision to life. Our expertise in robotic camera operation, F&B knowledge, and capturing super sexy slow motion, ensured that every shot was precise and visually engaging, demonstrating the power of innovative technology in modern production.
The Trip TV commercial garnered significant PR attention, showcasing the success of the campaign. Coverage included features in Marketing Beat, The Grocer, Advanced Television, and Convenience Store. The campaign's innovative approach and visual appeal captivated audiences, significantly enhancing Trip's brand visibility and engagement.